Up is a 2009 computer-animated comedy-drama adventure film produced by Pixar Animation Studios. The film centers on an elderly widower named Carl Fredricksen (Ed Asner) and an earnest boy named Russell (Jordan Nagai) and the journey of friendship they have together. To kick off the movie, Carl ties thousands of balloons to his house and sets off to fulfill his dream to see the wilds of South America while completing a promise made to his late wife, Ellie. Ah, Ellie! Cue the tissues here.

The Grape Soda Bottle Top pin badge represents a touching moment in the movie where Ellie gives Carl a special badge which really begins their life-long journey together. You can just see that this was going to be the romance of the ages when little Ellie said to little Carl: “You don’t talk much… I like you!” But as we know, not every plan goes, well, as planned! Ellie passes away and Carl must deal with the regrets in his life. Cue more tissues here.

But along comes Russell, the ever-eager Wilderness Explorer, and everything goes Up from there!

This keepsake was available through the old Disney Movie Rewards site. I don’t remember how many points I had to redeem to obtain it, but it was worth it! There just doesn’t seem to be the same quality of rewards since the site changed. Do you agree?

The packaging is cool and we keep the badge in the box instead of wearing it. But maybe we will pin it on some day when we have a special occasion.

The badge itself is quite heavy and so would actually pull on your shirt if you did wear it.

This badge is of a pin-back type, so the safety pin at the top is just for show to better represent the actual badge from the movie.

I have posts about two other rewards I redeemed from the Disney Movie Rewards site. One was for a set of Mini Posters, and the other was for some Goofy pintables. Check’em out!